Unit6 Social media globalisation

 Kylie Jenner has 99.4 million followers, a lot of her content  is of ads, her makeup brand or selfies. As she appears on KUWTK  she attracts a wide following, this includes younger viewers which can be an issue with some of the photographs she posts to this page.

why is it important to measure social media campaigns:  When meausring social media campaign you can track the audinece and listening to predict the revenue you will get from this as you can see how many people are accessing your maketing. You can also see which marketing technqiues work best with the audience as some may enage the audience more. This helps with taloiring marketing products to the target audience and audience preferences   Explain why social media aggregation is useful for global industries: Net Vibes is a web based personalised dashboard publishing tool. This can help you manage social media, c onnect with other Netvibe users to expand your network and build your contact base and publish work. This is becuase allows them comply all social media parts together so it is easier to access.                            ...

Why is social media a useful tool for glabal industries when managing a project or campaign: This is useful as it can reach a wide audience in a short amount of time, this means a lot of people will hear about the project which could lead to more profit. As there is a wide audience which can use social media it means it can be shared around a wider audience. Social media allows instant messaging and feedback which can make it easy to communicate with the audience and people on the project. This allows industries connect with other people around the world who may want to contribute to the project. Also social media is cheap and easy, this means money isn't being spent on this which again could lead to more profit. Project-Management tools Go-Plan: This tool allows you to collaberate on projects with collegues, aswell as communcating with collegues this also allows you to communicate with clients. This includes features such as file management and storage, dashboard fo...

XFactor is a TV programme Broadcasted every Saturday and Sunday, they use social media such as  twitter to promote both the TV show and App where the audience can interact with them online. In the Twitter bio it reads "@replies & tweets with #XFactor may be used on air or online" this will straight away encourage an audience to interact with them, therefore giving them free promotion. Within 24 hours they have tweeted 12 times (and that isn't a day when they air) this is with clips of the show and advertisement for the app which gets the audience excited about the show at the weekend, the audience can also retweet these which promotes this further and may reach a wider audience. While the show is on they retweet fans tweets and tweet clips about things on the show. The App is widely promoted and talked about on the show to allow the audience to vote and interact withy the show. This app includes voting stations, Photos&Videos of the show, quizzes and live update...